care by me was established in 2012 by Camilla Gullits. Camilla had an idea and a desire to make soft luxury products for women and their homes, made only in the best materials nature has to offer, with excellent craftsmanship, and based on the Nordic design traditions. Simultaneously, the products should benefit women in developing countries.

Initially it became a beautiful collection with a clean Nordic style. The products are made of cashmere and wool, and are all produced in small workshops in Kathmandu, Nepal, where women are educated in the craft. All knitwear is made the old-fashioned hand-knitting machine, or knitted on needles by hand, all without the use of electricity. This collection was the door opener to some of the finest shops in Denmark and abroad, and is still the primary product at care by me.

In 2013 the collection was expanded to include clothing, this line is called slow wear, since everything is produced with a focus on being long lasting, both in the choice of materials and design. Every slow wear piece is also made in Nepal. The collection was launched to stores in autumn 2014 and is now available in selected stores around Europe.

In 2014 care by me also included organic bedding from India in the product range.

care by me is a good choice if you like casual luxury for you and your home, beautiful long-lasting products you can put yourself in throughout the year, and additionally with a good conscience.


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